![]() Bad writers exist on both sites, and though both iWriter and Upwork do their best to properly place their freelancers according to skill level, some slip through the cracks. Yet, not all the writers on these sites are going to sweep you off your feet. Upwork and iWriter are both solid options when looking for good freelance writers to boost your website’s quality. ![]() By comparing things like quality, timeliness, and cost, you’ll not only gain a deeper understanding of what you can expect from the writers of these two popular content writing services, but you’ll also be better able to spot good writers and good content. We’ll do this by comparing two of the top content creation services available, pitting iWriter and Upwork against each other to see who can provide you with the freelance writer you’ll love. But that’s a double-edged sword, which can result in poor freelance writing due to the dilution of talent.įortunately, since it’s Valentine’s Day, we’ll be happy to play matchmaker and find the perfect person for your freelance writing job. That difficulty stems from the fact that Zerys, Content Refined, Textbroker, Contently, and a host of other digital marketing services can provide thousands of writers and editors. The problem with this strategy is how difficult it can be to find a talented freelance writer that not only has the technical linguistic skills to do the job but can also do it in a way that resonates with your target audience. Therefore, many websites turn to freelance writers to create content for them. ![]() Unfortunately, creating original content suitable for your target audience is time-consuming and difficult. To continue building your website’s respectability and Google ranking, the content you publish needs to distinguish itself from the 2 billion other sites out there. The more likely result of using poorly written content on your site is that Google and other search engines will flag it as bad and drop your ranking so far down that it would take a minor miracle to climb back up the search results. ![]() Unless you’re unusually lucky, applying this approach in today’s digital marketing arena will likely hurt rather than help your site. Despite this, many website owners still believe that average and outright bad content is better than nothing, so they continue to create or purchase bottom-of-the-barrel content. Gone are the days when a website could achieve a better search engine rank by simply filling up your website with below-average written content. ![]()
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